In this ever-competitive era where information is often flooded to the patients from resources such as internet and smartphones, having a continuous web presence with a strong positive reputation is mandatory for a dentist. In fact, online reputation can greatly influence the success of a dentist. Whether you are an established veteran or starting your career as a dentist, patient loyalty and acquisition go a long way. Patient reviews can play a defining role in making your practice stand out so that potential customers can find you. Recent surveys reveal that over 84% patients trust online reviews as much as they follow personal recommendations. Almost every 7 customers out of 10 prefer to leave a review for their experience with a doctor. 90% patients read topmost reviews to form an opinion about the doctor they plan to visit. Almost 74% people affirm that positive reviews help in building up trust with a doctor. Online reviews and ratings about health care providers and physicians serve as a deciding factor for the patients to take their services. For this reason, dental clinics must employ dental management software that helps them engage patients via online review management.
A good dental clinic management software with an integrated module for online review management helps dentists in auto-posting their patient reviews to a majority of review sites and social media platforms. With an online review management software, dentists can easily automate the process of reputation management. It gives an opportunity to your patients to write about you and your services and provide feedback. On one hand, these reviews help you engage more potential customers, on the other hand, they help you improve your services for better. And responding to reviews is often a good idea to engage better with your patients. You may obviously respond to good reviews with a thank you note but do not forget to answer bad reviews or comments as well. Responding to reviews, good or bad, shows your patients that they are being heard and you care enough to consider their concerns. Patients appreciate quick responses and that may add some positive remarks on your online reputation.
Your dental management software can help you engage directly with your customers in various possible ways. You can create patient groups to send emails, can engage with them directly via SMS, communicate with the group and categorize patients, and even notify your patients about promotional offers. Additionally, your dental software also allows your patients to put their reviews that are directly available to you. This feedback can help you in getting an idea of how your services may appear online and what reputation do your patients hold about your services. You can take these online reviews as a tool to analyze flaws in your services and improve them to ensure your potential patients receive excellent healthcare services. You can also take these reviews as an opportunity to know your patients better. Best dental management software allow you to engage with your patients through online review management.